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Find the Perfect Holiday Gifts in Midtown this Season

Photo: Loot & Loor, 1729 L Street As the holiday season approaches, it’s time to shift our focus from the hustle and bustle of big-box retailers to the heart of our local community. Small Business Saturday, falling on November 25 this year, is a nationwide movement that encourages us to support the backbone of our […]

12 Days of Midtown: Festive Fun Awaits

Welcome back to another year of holiday magic in Midtown Sacramento! The 12 Days of Midtown are coming soon, and we’ve curated a delightful list of activities for you to enjoy each day from December 1st to December 12th. Let’s dive into the festive spirit and make this holiday season unforgettable! 12 Days of Midtown […]

A Guide to New Year’s Celebrations in Midtown Sacramento

Step into the heart of Midtown as we bid farewell to the old and welcome the new in style! This guide is your ticket to exclusive brunches, lively parties, and special offers that promise a local twist to your New Year’s Eve and New Year’s Day celebrations. From trendy eateries to vibrant streets, join us […]

Dine Downtown is Back in Sacramento

Don’t miss out on Sacramento’s annual exclusive culinary experience: Dine Downtown! There is no better way to start the year than by discovering new restaurants, dining at your favorites, or finally getting to visit that one restaurant on your dream list.

Alhambra Landscaping Case Study

Objective Bridging the East Sacramento and Midtown communities, Alhambra has always been an excellent location to meet and connect with colleagues, friends and family. The walkable district enables many community members to complete their errands on foot, discover fantastic restaurants to eat, find fun places to explore, and is conveniently close to workplaces such as […]

Reinvestment in Midtown Second Saturday Case Study

Objective: Midtown Association aimed to revitalize a beloved Midtown tradition – Second Saturday. The relaunch of Second Saturday would not only draw an estimated 10K visitors each month but uphold Midtown’s unique creative culture and support our local arts community. Our Strategy The Midtown Association devised a comprehensive strategy for revitalizing Second Saturday by fostering […]

Black-owned Businesses to Support in Midtown Sacramento

Uplifting Black business owners while finding new favorite spots to eat and shop? We’re here for it. Supporting and shopping at Black-owned businesses in Midtown Sacramento is one of the easiest ways to elevate and support entrepreneurs in our small business community. Our list of more than a dozen Black-owned (and co-owned) businesses in Midtown […]