Kelly Greenfield, Author at Midtown Association

From Vision to Bloom: How Women in Placemaking Brought Fremont Park to Life

The Origins of Women in Placemaking Since 2017, Women in Placemaking has quietly shaped Midtown as a powerful, collaborative force. Spearheaded by Midtown Association's Executive...

Big Day of Giving Provides Big Opportunities for Midtown’s Parks

Each year, Big Day of Giving (BDOG) unites the Sacramento region for a full day of generosity and this year, Midtown Parks is thrilled to...

Fremont Park Bloom 2026 Events and Activities

What does it feel like to be surrounded by 6–9-foot flowers? You're about to find out! Kaiser Permanente's Fremont Park Bloom, a vibrant outdoor art...

Celebrating Sustainability at the Midtown Farmers Market

In honor of Earth Day and with springtime in full swing, Midtown Farmers Market is thrilled to celebrate and showcase our dedication to sustainability at...

New Businesses in Midtown Sacramento

Midtown, Sacramento's new businesses are thriving, with new shops and experiences appearing throughout the district. The business community continues to evolve with locally owned shops...

Case Study: Midtown Association’s Clean and Safe Team Strengthens Sacramento’s Urban Core

Overview Midtown is one of the most vibrant districts in Sacramento. Home to independent businesses, restaurants, nightlife, arts venues, and major community events, Midtown Association...

Fremont Park Bloom

Experience Kaiser Permanente's Fremont Park Bloom, a vibrant outdoor art installation transforming one of Midtown’s most beloved green spaces into a glowing garden of creativity...

Urban Dreams Art Experience Case Study

Objective Building on the success of Sutter Health' s Midtown Second Saturday, Midtown Association set out to expand opportunities for public art and creative placemaking throughout...

15 Amazing Women-Owned Businesses in Midtown to Celebrate for Women’s History Month

March is here, and it is time to celebrate and support the incredible women who are making Midtown special! From decadent chocolates to unique fashion...