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The holiday season is the perfect time to explore the magic of 12 Days of Midtown, returning to Sacramento from December 1–12, 2025! This beloved...

Celebrating 40 Years of Vision: The 40 Visionaries of Midtown

To mark the 40th anniversary of Midtown Association, we are proud to unveil our complete list of the 40 Visionaries of Midtown, a remarkable group...

Midtown Second Saturday October Art Walk: Women in the Arts

Thank you for joining the sixth (and final) Midtown Second Saturday Art Walk of the 2025 season! On October 11, Sutter Health’s Midtown Second Saturday...

Urban Dreams Art Experience

The Urban Dreams Art Experience from August 9 – September 14, 2025 transformed Midtown into an open-air gallery of wonder with 16 large-scale, immersive art...

Sutter’s Fort Lighting Case Study

Objective Sutter’s Fort is a premier destination as a state park with historical significance in Sacramento. However, low lighting during the evening hours discouraged continued...

Midtown Association Annual Reports

2024 Annual Report [dflip id="4276" ] 2023 Annual Report 2022 Annual Report 2021 Annual Report 2020 Annual Report 2019 Annual Report 2018 Annual Report...

Midtown Parks Impact and Vision Report

2024-2025 Midtown Parks Impact and Vision Report [dflip id="5046"][/dflip] 2022 Midtown Parks Prospectus

Midtown Halloween Festival & Pooch Parade Case Study

Objective The 2024 Midtown Halloween Festival & Pooch Parade, presented by Midtown Sutter restaurants, aimed to create a festive, family-friendly atmosphere in James Marshall Park...

Street FC Soccer Court Installment Case Study

Objective In 2024, Midtown Parks, in collaboration with SKK Developments and Street FC, set out to elevate community engagement and recreational opportunities by transforming a...

Business District Clean-Up Grant Case Study

Objective Midtown Association aimed to enhance its capacity to address illegal dumping within the over 100 blocks of its district boundaries by leveraging the $20K...

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Celebrate the Season with 12 Days of Midtown in Sacramento December 2025