November 10th, 2025

The holiday season is the perfect time to explore the magic of 12 Days of Midtown, returning to Sacramento from December 1–12, 2025! This beloved annual tradition combines festive cheer, local shopping, and unique events to highlight the best of Midtown Sacramento. With activities ranging from holiday markets and seasonal cocktails to live theater and community fundraisers, this celebration supports local businesses while spreading holiday joy.
First launched in 2011, the 12 Days of Midtown is a 12-day celebration showcasing holiday-themed events across Sacramento’s vibrant Midtown district. Each day features something new, making it the ideal opportunity to explore Midtown’s unique charm and support local businesses.
Holiday lights meet Limelight’s cardroom with free play deals including a $10 Industry Bonus (with proof )and a $10 Holiday Sweater Bonus plus a poker tournament with a $120 No-Limit Hold’em buy-in and $1,000 guaranteed prize pool*. Sign-ups start at 5:30 PM and tournament starts at 7 p.m.
*GEGR-000323. GETR-000027 (Poker Tournaments). GEGR-000328. 21+ to play. Gambling problem? Call 1-800-GAMBLER. Management reserves all rights. Free play offers are one per guest, same-day use only.
Spread some holiday cheer on GivingTuesday by donating $10 or more to a Midtown-based non-profit organization such as Midtown Parks, the River City Food Bank, the Sacramento LGBT Center, and many others. Submit proof of your donation of $10 or more to a Midtown-based non-profit on December 2 here for a chance to win a special Midtown prize bundle.

Photo courtesy of Sacramento Magazine
Indulge in holiday-themed cocktails at Jungle Bird’s popular festive pop-up. Reservations may be necessary to secure a spot!
Celebrate the annual festivities at The Golden Bear’s Hot Toddy Competition, featuring a hot toddy showdown, live music, and seasonal cocktails.
Enjoy a full-on display of holiday decor with associated specialty holiday cocktails at LowBrau.

Shop for handcrafted and artisan gifts at the Midtown Farmers Market, a favorite for unique and locally made holiday presents and get free gift wrapping at the Midtown Farmers Market tent when you buy two gifts or more.
Stop by Midtown Bliss Home and Gifts to shop an array of vintage, handmade, and antique items and be sure to download the Made in Midtown Trail digital passport to collect a stamp when you spend $10 or more at six participating locations for a chance to win a Midtown gift card bundle valued at over $1,000!
Visit 1-Up Retro Video Games, Midtown’s one-stop-shop for all things video games, both retro and new, and find exclusive deals throughout the first 12 days of Midtown.
Drop off clothing donations in support of The Mustard Seed School at Club Pilates anytime from 8 a.m.–8 p.m. for a free 30-minute intro class and chance to win a $50 retail credit and 4 free classes.
Enjoy this timeless stage adaptation from Broadway Sacramento in a merry and bright theatrical experience for the entire family that brings the story of a song-and-dance team putting on a show in a magical Vermont inn and falling for a talented sister act in the process.

Photo courtesy of Solving Sacramento
Experience a modern take on the holiday classic A Christmas Carol by B Street Theatre. A must-see for theater enthusiasts!
Close out the 12 Days of Midtown in style with an immersive, glitter-drenched Greek Christmas takeover at Jayna Gyro! Sip, savor, and sparkle under a thousand twinkling lights that must be seen in person!
The festive fun doesn’t stop with the 12 Days of Midtown! All season long, Midtown businesses and organizations are hosting special events, themed workouts, holiday markets, exclusive promotions, and community celebrations. Explore these additional activities happening throughout the district to make the most of your Midtown holiday experience:
Kick off holiday shopping with a seasonal bonus. Enjoy a $20 promotional e-gift card for every $100 online purchase at all Paragary and Café Bernardo restaurants. Plus, the beloved Egg Nog Latte returns just in time to fuel your shopping adventures.
Beehive Waxing and Better Days Tattoos team up to host a festive holiday market featuring local makers, unique gifts, and seasonal treats.
Join herElevated for a feel-good class and bring a donation supporting their favorite animal nonprofit, the Junebug Foundation. A perfect way to start December with movement and generosity.
Celebrate the holidays with exclusive wine deals at Revolution Winery. Enjoy one hand-picked bottle each day for just $25, available December 12–24.
Get into the holiday spirit with TEAMride’s cheerful themed rides, culminating in their 13-year anniversary celebration on December 13.
Join hundreds of festive crawlers for XOSO’s annual Holly Jolly Bar Crawl. Explore Midtown’s best bars dressed in your holiday best.
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Celebrate the season with Christmas carols, holiday karaoke, ornament and card-making, tree decorating, and free cookies and hot cider. Guests are encouraged to bring a food or cash donation for the Sacramento Food Bank. Artwork from 18 resident artists will be displayed and available for purchase—perfect for holiday gifting.
Enjoy classic holiday carols throughout the MARRS building as local performers bring festive cheer to Midtown’s heart.
Experience December’s Second Saturday with a festive art showcase at Jane Gallery.
Midtown Sacramento is the perfect holiday destination for locals and visitors alike. With walkable streets, bike-friendly pathways, and public transportation options, getting around is easy and convenient. Parking is available in garages and lots throughout the district.
By participating in 12 Days of Midtown, you’ll not only enjoy festive fun but also help support the small businesses that make Sacramento special.
For the latest updates on 12 Days of Midtown and other holiday events, follow us on Instagram and Facebook.