Street Food Sacramento is an innovative new grant program designed to celebrate our community’s diverse street food culture while also reducing entry barriers of historically underrepresented populations to participate in the thriving Midtown Farmers Market and a soon to launch weeknight activation. This program also aims to foster a city-wide distribution network for diverse food products in established local restaurants and grocery stores.
As a part of a broader effort to build a culture of diversity and inclusivity in Midtown, Midtown Association is also committed to recruiting and hosting established businesses that offer a diverse food perspective at both markets and highly encourage vendor inquiries from historically underrepresented populations.
Applications are accepted from participants of Alchemist CDC’s Alchemy Kitchen and Franklin Neighborhood Development Corporation’s Sacramento Mercado. Applicants should be representative of historically underrepresented groups and businesses should be in a startup or early growth phase. The estimated value of these investments is up to $11,250 per business. Additionally, Midtown Association and its partners in this program are committed to developing a pipeline to additional markets in Midtown, like grocery stores and restaurants, and are exploring other opportunities to engage the selected grantees in ways that help their businesses to thrive.
This program is made possible with the guidance and support of a team of community leaders. Technical assistance partners include Alchemist CDC, Franklin Neighborhood Development Corporation and the Capital Region SBDC. The grantee selection committee includes representatives from Good Vibes Vegan Cafe & Herbs, Capital Region SBDC, Patrick Harbison Public Relations, Raley’s, Sacramento Area Council of Governments, Mulvaney’s B&L and County Supervisor Phil Serna’s office.