Street Banner Program
Promote your upcoming event or educational institution with vibrant street banners along the J Street Corridor.
Through Midtown Association’s Street Banner Program, 37 ornamental poles are available for rent along the J Street Corridor between 20th and 27th Streets. Ornamental poles allow for banners that are 24″ in width and 35″ in length. The banner size and placement allows for high visibility by pedestrian and vehicle traffic alike.
Program Information
Banners must be related to the following:
- Events, shows, festivals, concerts, major sports celebration, parades and walk/run events occurring in the Sacramento Area
- Promotions of educational institutions in the Sacramento Area
Cost:
- $50 Non-refundable application fee due at the time of application
- $2 Per pole per day rental fee
The applicant is also responsible for coordination and cost of the fabrication, installation, removal, and storage of banners with pre-approved fabrication and installation companies.
Timing:
Street banners are hung for either a 30 or 60 day period. Dates are allocated on a first come, first served basis. Banner application should be submitted to Midtown Association at least 90 days prior to the desired installation date.
First time banner applicants are encouraged to call the Placemaking Manager at (916) 442-1500 before applying to ensure a thorough understanding of the process.
Current Banner Projects
Midtown Pride Banners by Western Health
Nearly 40 new ‘Midtown Pride’ banners have been installed on J Street between 20th and 27th streets In partnership with the Midtown Association and sponsored by Western Health.The vibrant and colorful banners are designed to show support of the LGBT community and the Sacramento Pride Festival.
Vibrant banner installation for The Sofia- Tsakopoulos Center for the Arts, home of the B Street Theatre.
