Why #ShoppingSmall Matters
For every $100 spent at a local business, 68% returns to the community, versus the 43% that stays if you shop at a big box store.
The 23 million small businesses in America account for 54% of all US sales.
50%+ US workers are employed by small businesses.
#ShoppingSmall Press Highlights
Small Business Saturday Spending Tops $16.2 Billion, A 14% Increase From Last Year
Branded with the popular ‘Shop Small’ message, Small Business Saturday has officially kicked off the holiday season to the tune of $16.2 billion. For those looking to continue to support small businesses – and the employees and communities that help keep these businesses alive – the season of buying local is undoubtedly in full swing… now and all year long.
With more than 200 locally owned and operated retail stores, businesses, organizations, galleries, restaurants and bars, Midtown Sacramento is a great destination to visit and support on Small Business Saturday. In addition to the assortment of goods that can be found at local retailers, Sacramento’s urban core offers a festive and fun holiday destination to make the shopping experience both magical and memorable!
We are excited that Sacramento Regional Transit is providing a FREE shuttle service for the day, bringing shoppers throughout the central city from Midtown to Downtown to Old Sacramento!
Despite what you’ve heard, it is actually quite easy to park in Midtown, it just takes some getting used to. There is ample free on-street parking as well as affordable parking garages throughout the central city. Early bird rates are offered at most garages.
Free-Metered Holiday Parking
In effort to encourage residents to dine and shop downtown during the holiday season, the City of Sacramento will offer free metered parking during modified hours. The City will offer FREE parking on weekdays after 4:30 p.m. and all-day on weekends starting Nov. 25 through Dec. 25 in midtown and Old Sacramento. Free meter parking zones will extend from I to L streets, and from Front to 29th streets, and will only apply to metered on-street parking spaces. All other parking violations are still enforceable as posted, such as time limits, street sweeping, and color zones.
City Parking Facilities
Priority Parking Facilities
Priority Parking operates dozens of parking lots, garages and valet services throughout the Grid. For a map of locations, click here.
1801 L Street
The parking garage at 1801 L Street is open to the public from 7AM to 9PM, Monday through Friday, 10AM to 10PM on Saturdays and 10AM to 6PM on Sundays. For more information, click here.